World Class, World Wide
In 1996 International Hair Cosmetics launched the premium hair care brand AFFINAGE. Originally conceived as a line of permanent hair colour, the AFFINAGE brand grew rapidly to include tone on tone and fashion colours, permanent waves, specialist highlighting systems, bleaching powders, shampoos, conditioners and styling products.Today, AFFINAGE is sold in over 50 countries - across Europe, Africa, the United States, South America, and the Asia Pacific. The AFFINAGE brand is marketed by the International Hair Cosmetics group of companies, which has bases in the United Kingdom, the USA, Australia and New Zealand. Distribution is achieved through a worldwide network of wholesalers and specialist distributors.